Fort Lee, NJ – April 15, 2010 - - Couristan is adding sizzle to spring/summer 2010 with a hot new deal on its Outdoor Living Merchandising Display Box. Now through June 20th, Authorized Couristan Dealers can qualify for discounted rates on bundled orders of Couristan’s most popular outdoor area rug collections, including Recife, Five Seasons and, for the first time, Urbane. With a minimum order of 20 rugs, in sizes 5’3” x 7’6” or 7’6” x 10’9”, dealers will receive a FREE Outdoor Living Merchandising Display Box with which to showcase these versatile, weather-resistant floor fashions.  The only investment by the retailer is the cost of the merchandise and shipping. Adding even more appeal, replenishment orders in sets of 5 or 10 will also be discounted.

Acting as a silent salesperson, the Outdoor Living Merchandising Display Box gives dealers a ready-made option that markets Couristan’s finest and freshest outdoor/indoor designs in one compact unit. Requiring minimal showroom real estate, the display box measures only 271/4”(L) x 215/8”(W) x 34¾”(D). An efficient way to maximize floor space, dealers can fill the display unit with any combination of sizes, shapes and patterns available in the Recife, Five Seasons and Urbane Collections (Note: It is not recommended to store sizes smaller than 3’ x 5’). With over 60 SKUs to choose from among these three collections, dealers have the unique opportunity to customize their product assortment and test the salability of several different styles. 

More than just a turnkey solution for exhibiting Couristan’s innovative, trend-leading designs, the Outdoor Living Merchandising Display Box also serves as an educational tool. Graphics prominently labeled on three sides of the box feature a collage of lifestyle shots that depict these performance rugs in various outdoor environments. The four-color image also includes key-selling features, construction details and product benefits.

Power-loomed of 100% fiber-enhanced Courtron™ polypropylene, Couristan’s Recife, Five Seasons and Urbane area rugs provide long-lasting durability in frequently used spaces inside and outside the home. Standard features include UV stabilization (for color retention); mold/mildew resistance and a 100% recyclable construction.

Established by the Couri family in 1926, Couristan is the trusted name in the floorcovering industry, offering a vast assortment of exclusively designed power-loomed and handmade area rugs, as well as quality residential broadloom. Couristan is also known throughout the industry as the pioneer in new construction and color techniques, which are used to create exquisitely designed area rugs and residential broadloom products that are crafted from all over the world. Couristan products are available through department stores, home furnishings catalogs, specialty floorcovering and furniture retail stores. Couristan’s global headquarters with full showroom is located in Fort Lee, New Jersey, at Two Executive Drive, 800.223.6186.