Brand: Premiere®

Pile: 100% Pure Wool

Weave: Hand-Loomed Loop Pile

Width: 15'

Repeat: 8" W x 15" L (Straight Match)

About Aurora

Woven of the finest 100% pure wool for a soothing and strong appearance, Aurora is the perfect fit for any design aesthetic, from classic to modern to rustic and casual. The braided appearance of this quality residential carpet features a hand-loomed loop pile, making it highly durable as well as soft to the touch; the pure wool surface will provide years of enjoyment and hassle-free maintenance. Aurora was designed to add comfort and personality to any space and presents a multi-toned linear pattern that acts as a versatile backdrop for today’s sophisticated interiors. The scale of this pattern can help enlarge and decrease the appearance of a space. Stocked generously in a 15’ width for decorative flexibility as well as to minimize seams during installation, Aurora is offered in five carefully selected colors of Taupe, Charcoal, Teal, Blue and Sand each selected for their ability to provide a strong, casual foundation to your setting of choice.

Fiber Benefits


Wool carpets have outstanding easy-care properties.  They’re flame and stain resistant, as well as extremely resilient. These are not achievable characteristics for other chemically treated floor coverings.

Naturally Flame Retardant

The high moisture content of wool fibers, along with its protein constituents, provide wool carpets with excellent natural flame resistance. Wool fibers will not support combustion and are very difficult to ignite due to its self-extinguishable abilities.

Naturally Stain Resistant

The surface of this wool is covered by a thin protective membrane which gives this fiber the ability to shed water. This membrane prevents water from readily penetrating the individual wool fibers. When you consider that 80% of the carpet stains are water-based, you begin to realize how important this property is.

Naturally Resilient

Each wool fiber has a three-dimensional spiraling crimp which gives it natural elasticity. This elasticity means that a wool fiber can stretch up to 30% more than its original length and then bounce back; like a miniature spring.

Wool is a non-allergenic fiber. It does not promote the growth of bacteria, dust mites, or give off chemical emission.

Color Information

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Secondary Color



This Product can be fabricated into a Custom Size Rug. Available Finishing Options include, Wool Machine Serging, Wool Hand Serging, Synthetic Serging, Chenille Bindings, Cotton Fabric Bindings, Linen Bindings, Courtron™ Polypropylene Bindings and Synthetic Binding.

Available applied Backing Options include, Non-Skid, Grey Felt, Outdoor Living Cushion, No Backing (Must Be Specified).

Please be sure to use our Custom Rug Calculator and Visualizer.

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